Course Highlights

  • Dive into the four main subdisciplines of business: operations, marketing, finance and management.
  • Generate an idea using the Business Model Canvas, a widely-used organizational tool for entrepreneurs.
  • Develop a business plan for your startup with an executive summary, financial projections and market analysis.
  • Create your own pitch deck, and present it to judges in a Shark Tank environment.

Course Highlights

  • Dive into the four main subdisciplines of business: operations, marketing, finance and management.
  • Generate an idea using the Business Model Canvas, a widely-used organizational tool for entrepreneurs.
  • Develop a business plan for your startup with an executive summary, financial projections and market analysis.
  • Create your own pitch deck, and present it to judges in a Shark Tank environment.
  • W H E N
    • Late June: June 28–July 10, 2020
    • Early July: July 12–July 24, 2020
  • T U I T I O N

    Residential: $4,998 USD

    Extended Commuter: $3,398 USD

    Commuter: $2,798 USD

Overview

Students will learn firsthand from business veterans about starting and running a business. Over the course of the program, they will develop a plan for a new venture and pitch their idea to real world investors. Along the way, meet with leaders from different areas of business and finance.

Guest speakers may include faculty from the Orfalea College of Business. Orfalea Student Services empowers future global business leaders to forge their unique path to success. We cultivate a dynamic and inclusive environment that supports student needs through advising, mentoring, and connection to industry.

Hands-On Learning

Students will examine best practices in Research and Development (R&D), Operations, Marketing, and Finance. Understand the mechanics of scaling a business while maintaining quality.

Students become part of a new company and configure themselves into teams working on various aspects of a business. The program culminates in a shark tank environment with professional investors.

Career Exploration

Meet with range of business people, from small business owners, mid-level managers and execs from Goldman Sachs, McKinsey consultant, and CEO.

From creative marketers to hard-nosed financial analysts, there are myriad careers you may not have heard of. Together we will discuss the career options and the academic paths to get there.

This program is run in partnership with Cal Poly Extended Education. Instructors are Cal Poly faculty and provide access to the same facilities that Cal Poly students enjoy.