Business & Entrepreneurship at Yale

From Market Research to Launch Plan

Located on the campus of Yale University

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Program Highlights

Understand how operations, marketing, sales, and finance come together to drive businesses

Learn how to read financial statements in order to decipher a company’s performance

Develop a sales and marketing plan and pitch your venture to investors and mentors

Hear the tales of survival of a startup business from an entrepreneurial founder

Residential Tuition :
$5,498

Extended Commuter Tuition:
$3,598

Commuter Tuition:
$2,998

Session 1: June 19-July 1, 2022

Session 2: July 3-July 15, 2022

Session 3: July 17-July 29, 2022

Yale University
New Haven, CT

Testimonials

I came in knowing next to nothing about business and now I feel that I have flourished in business. This program is very beneficial and I feel that I am ready for college.

Nathaniel C.
Business could be a very real career choice for me! I enjoyed the class, and I think my group’s business model has a lot of potential.

Burke P.

Course Overview

Students will learn firsthand from business veterans about starting and running a business. Over the course of the program, they will develop a plan for a new venture and pitch their idea to real world investors. Along the way, meet with leaders from different areas of business and finance.

Excursions at Yale – Students visit Platt LaBonia for a behind the scenes look at running a small business. In addition, they will visit one of the startup business incubators in the New Haven area to meet with real world entrepreneurs

Meet your instructor

MARQUITA A. TAYLOR, PH.D., MPH, MBA

Business & Entrepreneurship Yale University

Dr. Marquita Taylor is a native of Milwaukee, Wisconsin. Dr. Taylor holds a Ph.D. and both an MBA and MPH. Her primary research focuses on entrepreneurship and ways to foster entrepreneurial activity and advancement among African Americans. She has taught business at the University of California Los Angeles, Concordia University of Wisconsin, and internationally over the last eight years. In addition to being an entrepreneur, her career has included experiences in government finance and project management, and the private sector. Her academic and professional achievements led her to Yale University nearly five years ago. She managed the Social Innovation Lab at the Center for Public Service and Social Justice for several years. She also served as a Mentor in Residence at Yale's Tsai Center for Innovative Thinking.

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Topics you'll explore

Hands-On Learning

Students will examine best practices in Research and Development (R&D), Operations, Marketing, and Finance. Understand the mechanics of scaling a business while maintaining quality.

Students become part of a new company and configure themselves into teams working on various aspects of a business. The program culminates in a shark tank environment with professional investors.

Career Exploration

Meet with range of business people, from small business owners, mid-level managers and execs from Goldman Sachs, McKinsey consultant, and CEO.

From creative marketers to hard-nosed financial analysts, there are myriad careers you may not have heard of. Together we will discuss the career options and the academic paths to get there.