Business & Entrepreneurship at Yale

From Market Research to Launch Plan

Located at Yale University

Program Highlights

Understand how operations, marketing, sales, and finance come together to drive businesses
Learn how to read financial statements in order to decipher a company’s performance
Develop a sales and marketing plan and pitch your venture to investors and mentors
Hear the tales of survival of a startup business from an entrepreneurial founder

Residential Tuition :

Commuter Tuition:


Session 1:
June 16, 2024 June 28, 2024

Session 2:
June 30, 2024 July 12, 2024

Session 3:
July 14, 2024 July 26, 2024


Yale University
New Haven, CT


  • I came in knowing next to nothing about business and now I feel that I have flourished in business. This program is very beneficial and I feel that I am ready for college.

    Nathaniel C.

  • Business could be a very real career choice for me! I enjoyed the class, and I think my group’s business model has a lot of potential.

    Burke P.

Course Overview

Summer Springboard’s Business & Entrepreneurship course on the campus of Yale introduces aspiring entrepreneurs to the world of business and the areas that affect growing a business. Our course explores the aspects involved in starting, owning, and operating a business – from thinking through ideas, planning a business, and managing various considerations for growing a small business into an enterprise. Topics such as entrepreneurship, idea generation, customer relationships and revenue streams, personnel and human resource management, product design, cost accounting, financial analysis, marketing, and more will all be explored. Throughout the course, students will work in groups to generate a business idea of their own, and then follow the entrepreneurial process to develop the idea into a feasible prospective business startup. Ultimately, students will pitch their innovative ideas to a panel of business and entrepreneurship “judges” in a Shark-Tank type experience.


Meet your instructor

Sade Owoye is passionate about entrepreneurship, business, and innovation. She enjoys advising and teaching students the skills needed to build sustainable ventures. As Associate Director of student programming at the Tsai Center for Innovative Thinking at Yale, she leads the Launch Pad and Accelerator program for early- to mid-stage ventures. She joined Yale from the University of Connecticut’s Small Business Development Center where she worked as a business advisor. She counseled an extensive portfolio of clients connecting them with over $3.5 million in funding opportunities. Previously, Sade was the co-founder and operations director of a specialty dessert & gift boutique, and also managed venture development programs for underrepresented students in Connecticut. She's been recognized by Pathways Academy of Technology and Design, the Urban League of Southern Connecticut, and Google for her work related to entrepreneurship and civic engagement.
Sade holds a bachelor’s degree in Economics from the University of Connecticut and certificate in business scaling from University of Pennsylvania’s Wharton Executive Education Program. She is also an MBA candidate at Boston University’s Questrom School of Business.

Topics you'll explore

Hands-On Learning

Students will examine best practices in Research and Development (R&D), Operations, Marketing, and Finance. Understand the mechanics of scaling a business while maintaining quality.

Students become part of a new company and configure themselves into teams working on various aspects of a business. The program culminates in a shark tank environment with professional investors.


Career Exploration

Meet with range of business people, from small business owners, mid-level managers and execs from Goldman Sachs, McKinsey consultant, and CEO.

From creative marketers to hard-nosed financial analysts, there are myriad careers you may not have heard of. Together we will discuss the career options and the academic paths to get there.

Pretty, young business woman giving a presentation

Get started today

Summer Springboard - 2024 is operated independently of Yale University and is not sponsored or endorsed by the University. The views expressed in connection with the program are not the official positions, statements of advice nor opinions of Yale University and should not be viewed as an endorsement by Yale of any such views or statements.