Course Highlights

  • Understand how operations, marketing, sales, and finance come together to drive businesses
  • Learn how to read financial statements in order to decipher a company’s performance
  • Develop a sales and marketing plan and pitch your venture to investors and mentors
  • Hear the tales of survival of a startup business from an entrepreneurial founder

Course Highlights

  • Understand how operations, marketing, sales, and finance come together to drive businesses
  • Learn how to read financial statements in order to decipher a company’s performance
  • Develop a sales and marketing plan and pitch your venture to investors and mentors
  • Hear the tales of survival of a startup business from an entrepreneurial founder
  • W H E N
    • Early July: July 5–July 17, 2020
  • T U I T I O N

    Residential: $4,998 USD

    Extended Commuter: $3,398 USD

    Commuter: $2,798 USD

Overview

Students will learn firsthand from business veterans about starting and running a business. Over the course of the program, they will develop a plan for a new venture and pitch their idea to real world investors. Along the way, meet with leaders from different areas of business and finance.

Excursions at Boston (MIT) – Students will hear from Boston entrepreneurs working on their latest startup business. We will visit dynamic business incubators such as the MIT Delta V Accelerator where student entrepreneurs incubate before launching businesses in the real world. In addition, students tour the Cambridge Innovation Center, a center that fosters collaborative communities of entrepreneurs. Some of these entrepreneurs and business leaders will judge the students’ business plan pitches at the end of the program.

Hands-On Learning

Students will examine best practices in Research and Development (R&D), Operations, Marketing, and Finance. Understand the mechanics of scaling a business while maintaining quality.

Students become part of a new company and configure themselves into teams working on various aspects of a business. The program culminates in a shark tank environment with professional investors.

Career Exploration

Meet with range of business people, from small business owners, mid-level managers and execs from Goldman Sachs, McKinsey consultant, and CEO.

From creative marketers to hard-nosed financial analysts, there are myriad careers you may not have heard of. Together we will discuss the career options and the academic paths to get there.

Instructor

Michellana Jester, Ed.D., M.P.P.

Michellana Jester (1)

Michellana Jester is a Lecturer and GLab Course Manager at the MIT Sloan School of Management. She is responsible for leading the design and delivery of MIT Sloan’s largest project-based course, as well as supporting teams of student entrepreneurs around the world. Michellana has a master’s degree from Harvard University and a doctorate from Columbia University.

Note: Summer Springboard programs are not run by our campus partners. Universities and their affiliated departments are not responsible for the Summer Springboard program in any way.