Sports Management at UCLA

Explore the business management side of sports and get exposed to the number of different directions you can take with a background in Sports Management.

Program Highlights

Acquire a baseline understanding of the structure and purpose of the sport industry.
Explore the different aspects of sports management, including personnel management, business, program development, marketing, recruiting, and more.
Develop the ability to apply business principles to the management of sport facilities, events and organizations.
Interact with industry professionals to gain first-hand insight into a career in Sports Management.
Discuss current challenges facing athletes and the sports industry today and what effect that has from a management perspective.

Residential Tuition:

Commuter Tuition:


Session 1:
June 23, 2024 July 5, 2024

Session 2:
July 7, 2024 July 19, 2024


Los Angeles, CA

Course Overview

Successful management is required in all segments of the sport industry whether professional, amateur, collegiate, club, public, private, etc. In the management function, the same basic elements are needed, regardless of organizational type: personnel management, program development, marketing, information management, facilities management, and legal responsibilities. Depending on what kind of sport management career interests you, possibilities include working directly with athletes, coaches, and organizations, or working behind the scenes as a promoter, marketing manager, or sports economist. Our course will explore the business management side of sports and expose you to the number of different directions you can take with a background in Sports Management.

Meet your instructor

Dr. Nikolas Webster

Sports Management University of Michigan

Dr. Nikolas Webster is a clinical assistant professor of Sport Management at the University of Michigan School of Kinesiology. His research examines the cognitive, affective, and behavioral consequences of sport fandom as well as issues surrounding the economics and management of sport.

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Topics you'll explore

Career Exploration

Students will have the opportunity to hear from leaders in the industry, as well as visit local sports venues. Previously, students have toured Dodgers and SoFi stadium to get a behind the scenes look at the sports industry.

baseball, sports

Course Structure

There are nine 3-hour class sessions over the two-week course. During week one, students have class from 9am-12pm Monday - Friday. During week two, students have class from 9am-12pm Monday through Thursday. Wednesday afternoons of each week are dedicated to students' course-specific academic excursion, guest speaker, or activity.

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